The market research group is one of the most important branches of Up-Point Consulting. With a history of 8 years, it has handled more than 300 research cases. The group has provided an all-round professional market research service for both domestic and overseas clients based on its strong resources; such as specific market research, satisfaction research, marketing probing research, consumer research as well as online research.

With its many years of experiences in the market research field and outstanding performances, Up-Point Consulting has grown into one of the most known market research companies in China, and became to the long-term strategic partner of many international organizations, multi-national companies and Chinese large enterprises in the field of the information and market research. By accurately studying the demands of our clients, we design reasonable research contents, select right research methods, implement and control the research strictly, and prepare detailed research reports to make sure that the rational, objective and effective first-hand market information are presented.

The market research group consists of four sub-divisions - specific research division, satisfaction research division, marketing probing division, and online research division - and located branch research institutions and cooperation institutions in many domestic and overseas offices.