IMC group can help our clients to accomplish the following goals: strengthening or improving clients' image by media communications, delivering information about the enterprise or its product accurately and rapidly, in order to gain customer's supports and recognition. We insist on media communication innovating by dedicated efforts to gain the strategic idea of media communication; and keep the professional team with spiritual thinking and passion. Up-Point Consulting developed its own management procedure of media communication strategy, information monitoring system and network service management platform, which enable our clients to realize their goals of media communication.

Up-Point Consulting has accumulated more than 50 media communication cases and the strong relationship with media after many years. At present, the unique media database and network media resource system have been established. They are covering national, industrial media and local mass-media of more than 20 provinces and cities, involving in IT, real estate, medical treatment, home supplies, etc. We can produce the customized media plan by these rich media operation procedures and skills. At the same time, based on many-years experiences, the set of assessment system of media release effect has been built to guarantee the effective result of the integrated media communication.